Motivating the Silent Majority

Defeating Mississippi’s Personhood Amendment with Targeted Phone Programs In ultraconservative Mississippi, the No on 26 Campaign faced a well-funded ballot initiative to define personhood as beginning at conception. The opposition was energized and well organized statewide to push th…

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Educating and Persuading

How We Helped Mike Duggan Become Mayor of Detroit as a Write In Candidate  The Challenge Mike Duggan was a businessman running for Mayor of Detroit as a write in candidate. A residency technicality kept his name off the Democratic primary ballot. Mike was born and raised in Detroit, b…

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Colorado for Obama

Mobilizing the Rising American Electorate (RAE): How we helped Colorado for Obama produce a surge turnout among RAE voters Pundits had pointed to Colorado as ground zero in the 2012 presidential campaign. The exuberance of young Colorado progressives in 2008 had faded and the large Hispanic…

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Organizing Across Multiple Platforms

Helping the NEA get their members to speak up, when school was out Background With the Senate scheduled to vote on a comprehensive immigration reform bill in June, NEA sought to mobilize members around a National Call-in Day that featured a hassle-free, toll-free number with a direct conne…

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Quietly Energizing Our Target Audience

How we helped a Gulf Coast county pass a tax measure in the face of Tea Party opposition  Background Jackson County, Mississippi’s tourism advertising budget was woefully short. Hotels and attractions were losing patrons to neighboring cities. The local hospitality industry was …

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Quick Turnaround for IVR Surveys

Utilizing IVR Surveys to obtain overnight measures of public opinion Answering the fire drill We’ve launched more than a thousand quality IVR surveys and none of them was ever a substitute for a lengthy, live operator poll. But every one served a useful purpose. In some cases, our US…

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